“月庭花影”限定礼盒包装设计
Moon Garden, Floral Shadows Packaging Design
创意总监:沙锋
艺术指导:陆佳伊
设计师:沙锋 / 陆佳伊
摄影:陆佳伊
项目时间:2026
客户:亦文亦武
Creartive Director: Sha Feng
Art Director: Jiayi Lu
Designer: Sha Feng / Jiayi Lu
Photography: Jiayi Lu
Year: 2026
Client: YI WEN YI WU
艺术指导:陆佳伊
设计师:沙锋 / 陆佳伊
摄影:陆佳伊
项目时间:2026
客户:亦文亦武
Creartive Director: Sha Feng
Art Director: Jiayi Lu
Designer: Sha Feng / Jiayi Lu
Photography: Jiayi Lu
Year: 2026
Client: YI WEN YI WU
“月庭花影”限定礼盒,取自“月照庭院,花影扶疏”的意境。通过手工技艺将苏州丝绸的千年纹理,一针一线缝进现代人佩戴的日常,用胸针、挂坠的形式,封存花态与香气,花影随步履轻晃。每一件作品都是庭院深处的一缕暗香、一抹光影。礼盒包装选用紫色作为主色调,有“紫气东来” 的美好意象,并且搭配烫金、特种纸等工艺,烘托雅致高级的气质。
The "Moon Garden, Floral Shadows" (Yue Ting Hua Ying) limited-edition gift set draws inspiration from the evocative scene of "moonlight illuminating a courtyard, with the delicate, dappled shadows of flowers cast upon the ground." Through meticulous craftsmanship, the timeless textures of Suzhou silk are woven—stitch by stitch—into pieces designed for everyday wear. Presented as brooches and pendants, these creations capture the essence of blossoms and their subtle fragrance, swaying gently with every step. Each piece serves as a lingering scent or a fleeting play of light and shadow, plucked from the depths of a tranquil courtyard. The gift set features a rich purple palette—evoking the auspicious concept of "an auspicious aura arriving from the East"—complemented by gold-foil stamping and premium specialty paper, all of which lend an air of refined, sophisticated elegance.
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