VITARTISSIMI香薰
VITARTISSIMI Aromatherapy
Creartive Director: Sha Feng
Art Director: Jiayi Lu
Designer: Sha Feng / Jiayi Lu
Photography: Jiayi Lu
Year: 2020
Client: VITARTISSIMI
Award: 2020英国Pentawards包装设计大奖/提名奖
Art Director: Jiayi Lu
Designer: Sha Feng / Jiayi Lu
Photography: Jiayi Lu
Year: 2020
Client: VITARTISSIMI
Award: 2020英国Pentawards包装设计大奖/提名奖
VITARTISSIMI is a natural and artistic lifestyle brand. The packaging is designed for the line of nature essential oil fragrance candle. The candles are handmade and 100% organic, thus, to share its health benefits.Thinking about the recycling, the packaging is in simple form. The box is without any prints but the uncolored logo and slogan, for reusing the box to do storage. We chose high quality materials which conform to FSC, to promote its social responsibility.The fragrance is a very personal perception for different audience, so we remain the packaging in white color to make more space to imagine, and it will give softly impact by sense of smell after a smooth vision and touching.
VITARTISSIMI是一个崇尚自然与艺术的生活方式品牌。这款包装专为天然精油香氛蜡烛系列而设计。蜡烛均为手工制作，100%有机，旨在分享其健康益处。考虑到可回收性，包装设计简洁。盒子上除了无色的品牌标识和标语外没有任何印刷图案，方便重复利用。我们选用符合FSC认证的高品质材料，以践行我们的社会责任。香氛对不同人群而言是一种非常个人化的感受，因此我们采用白色包装，为消费者留下更多想象空间，在柔和的视觉和触觉体验之后，更能带来轻柔的嗅觉享受。
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